by PR Associates | Sep 2, 2020 | Insights
Science Communications Done Right Science communication—where to begin? There are so many challenges and so many nuances to keep in mind that sometimes it’s hard to know how to even start. Science can often be inaccessible or unrelatable for the general public. But,...
by PR Associates | Sep 2, 2020 | Insights
Using Storytelling in Citizen Science Citizen science – the active involvement of the public in scientific research – continues to propagate around the world as a viable method of discovery, and as a process to boost scientific literacy and public engagement. With a...
by PR Associates | Sep 1, 2020 | Insights, Science Communications
How Audiences Assess Authenticity in Science Communication New research narrows in on factors that move the needle – and those that don’t – in public perception of authenticity in science communication Communicating science – and doing it well – is fundamental to...