Work
Strategic public relations and communication to help clarify complexity, tell captivating stories, shift mindsets and move markets.
We collaborate with some of the most progressive, innovative people working on some of the world’s most pressing health, social and economic issues.
Our Focus Areas
Our Client’s Experience
Our Work
Kanawayhitowin
Case Study KanawayhitowinKanawayhitowin—Taking Care of Each Others Spirit The Situation The Ontario Federation of Indian Friendship Centre (OFIFC) launched a program called Kanawayhitowin—Taking Care of Each other’s Spirit. The program addresses the issues...
adMare BioInnovations
Case Study adMare BioInnovationsPRA developed a detailed marketing and communications plan for the launch of adMare's new brand identity The Situation On completing 10 years of operations, a national life sciences organization of Canada, wanted to take stock of...
PDAC
Case Study Prospectors and Developers Association of CanadaThe increase of PDAC exposure in the media resulted in coverage from Toronto based media, Aboriginal, national and international media. Our Objective The Prospectors and Developers Association of Canada...
Progenics
Case Study Progenics Cord Blood CryobankWe simplified the language surrounding cord blood banking so that a wider audience could understand the science and benefits behind it. Our Objective The first step for PR Associates was to gain a thorough understanding...
Mimik Technology
Case Study Mimik TechnologyWe translated complex research and technology into strategic actions and clear messaging that told mimik’s story and their Pandimik contract tracing apps’ impact. Our Objective The PR Associates team executed quickly when mimik...
Our Clients
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To clarify complexity, capture imaginations, shift mindsets and move markets connect with us.